ABOUT
Alexis is a professional, driven marketing student at the University of Tennessee finishing her final year in the Haslam College of Business. She is a marketing major, with a collateral in International Business and a focus in Digital and Visual Marketing. She has two minors: Retail Merchandising Management as well as Advertising and Public Relations.
With an expansive resume and lots of relevant experience, including working for Tory Burch in New York City, Alexis is the perfect candidate for your marketing role.
Experience
Tory Burch
At Tory Burch in New York City, Alexis worked as a Merchandising Intern in the handbags department from June - August 2023. Here, she was able to expand her knowledge of the luxury fashion industry, attend high-level meetings for the Spring/Summer 2024 and Pre-Fall/Fall 2024 lines, better understand the product design and production process, and research different trends
Pulse Digital
At Pulse Digital in London in the summer of 2022, Alexis worked with a small team to create an app centered around a serious women's health issue-- pregnancy. Alexis researched the issue, wrote content for the app, hired personnel to help make the app, and figured out the best social media and marketing strategies for it. The app, Neo: Your Hypnobirthing Guide, is currently on the app store.
Southern Bride Magazine
Alexis worked remotely for Southern Bride Magazine January 2023- April 2023. Although Southern Bride is based out of Memphis, she was able to work remotely as the Social Media Assistant. In this role, she helped to create and plan Southern Bride social media and blog posts. She was able to fine-tune her professional skills by working remotely for a company not in her current city.
Free People
Alexis has worked for Free People since her freshman year of college. Quickly after starting in October 2020, she was promoted to a Keyholder in February 2021. As a Keyholder, she is able to work directly with consumers to learn more about their needs, wants, and values. Additionally, she is able to set an example for her coworkers and lead other stylists to accomplish sales goals.
Lillian Ruth Bride
Alexis worked as the social media coordinator for Lillian Ruth Bride from January 2022 to March 2023. Here, she was able to work directly with the store owner to create meaningful content for the store's social media accounts and website. One of Alexis's Instagram Reels was even reposted on Netflix's official Bridgerton account!
