SOCIAL MEDIA

A part of my expertise is in social media and understanding how my generation uses and interacts with Tik Tok, Instagram, Pinterest, Facebook, and so much more. I have been lucky to have had many types of experiences with running and creating content for different companies' socials. These companies have extremely different values and goals, and my the content I have produces has been true to this.

LILLIAN RUTH BRIDE
I worked for a little under a year as the social media assistant for Lillian Ruth Bride, a local bridal shop here in Knoxville. I really enjoyed working with all of the different dresses, laces, and fabrics to create beautiful social media content that I am really proud of. At Lillian Ruth, I worked especially with Reels and video making!

TRI DELTA UTK
I was both the Social Media Assistant as well as the Director of Public Relations and Marketing for Tri Delta over the course of 2.5 years. Here, I sourced original content for our social media accounts, started a chapter Tik Tok, and found unique and encouraging ways to present our chapter to the public!

SOUTHERN BRIDE MAGAZINE
I worked as the Social Media Assistant for Southern Bride Magazine where I was able to really understand how social media isn't just about great content, but it is about all of the other work that's behind closed doors as well! I assisted with creating captions, organizing content in different posts, and was able to make reels for them as well!

BYALISON KNOXVILLE
At the very beginning of my social media career, I started working as the Social Media Assistant for a local company here in Knoxville. I researched social trends, and truly got to understand how different brands have different needs on social media.